President Mnangagwa to grace the 2021 Dubai Expo

by | Jul 28, 2021 | International | 0 comments

Mako Jerera

Zimbabwe continues to intensify its preparations for the Expo Dubai, a global trade exhibition to be held in the United Arab Emirates (UAE) starting in October.

As a boost to the nation`s strategy to lure investors at the high level platform, the country`s first citizen President Emmerson Mnangagwa will attend some sessions.

The fiesta will now be held from October this year to 31 March 2022 and Zimbabwe expects to ride on the forum to market its investment opportunities and seal mutual trade ties with international investors.

In the Post Cabinet Briefing yesterday , Information, Publicity and Broadcasting Services Minister Monica Mutsvangwa said key deliverables will include: cultural performances; investment meetings; high level delegations; digital screening of Zimbabwe content and engaging partners and service providers.

“The venue for the Zimbabwe Investment Centre has been booked, and Jah Prayzah will perform at the National Day Celebrations,” Minister Mutsvangwa announced.
The Expo will run under the theme “Connecting Minds, Creating the Future”.
Minister Monica Mutsvangwa said ten (10) tourism operators have expressed interest in participating at the Expo and these are Africa Sun; Matetsi; Meikles; Shearwater; Wild Horizon; Five Bulls Tours; Rainbow Tourism Group; Tour Africa Travel, the Wattle Company; and Khanondo Safaris and Tours.
Zimbabwe is one of the eight (8) countries that was featured on the Pre-Expo Week on Travel in a programme titled ‘What’s on in the World’’ in February 2021.

Through collaboration with the tourism private sector, the Regional Manager for Southern Africa for South African Airways and past President of the Tourism Business Council of Zimbabwe, Ms. Winnie Muchanyuka was nominated to be a speaker at the Thematic Business Forum on Travel and Connectivity in January 2022.
At the Expo, the country also seeks to showcase its rich cultural heritage and tourist attractions to the United Arab Emirates, Middle East and the rest of the world as well as promoting its tourist destinations.

Minister Mutsvangwa added that content production has started and the Ministry of Information, Publicity and Broadcasting Services will be working with various media houses to promote Zimbabwe’s participation at Expo 2020 Dubai.

“A countdown advert to Expo 2020 Dubai has already started on television and the nation is being educated on the importance and benefits of participating at the world fair,” she said.