Mako Jerera
Information, Publicity and Broadcasting Services Minister Monica Mutsvangwa yesterday launched the Zim Digital Broadcasting Migration Project in Magunje, Mashonaland West.
The project, is facilitating the long awaited switch from analogue to digital broadcasting in line with the International Telecommunications Union (ITU) agreement for all countries to migrate to digital.
In simple terms, the launch of the migration means it is now technically possible for the expected 12 television channels to be operational.
Six of the channels will be run by Zimbabwe Broadcasting Corporation.
Minister Mutsvangwa said the new channels will change the information landscape in the country.
“Through the Zimbabwe digital broadcasting migration project that we are launching today (, our citizens will enjoy access to 12 free-to-air digital television services in Zimbabwe.
The Second Republic is delivering this project on the backdrop of the Covid-19 pandemic, where TV and radio have been central in providing public health and safety information and running basic primary education lessons for our learners,” she said.
Minister Mutsvangwa added; “The digital switch-over we are witnessing today is occurring at the same time with other developments within the region. We are moving along with other African countries such as Nigeria and South Africa, which have announced their digital switch over dates.”
The launch demonstrated the Second Republic’s commitment to media reform to benefit Zimbabweans.
Transmedia Corporation, a state-owned company established to provide radio and television signal distribution services for broadcasters in Zimbabwe is leading the process.
Spurned by this development Zimpapers, one of the companies that received television licenses from the Broadcasting Authority of Zimbabwe said they are ready they are ready to hit the screens.
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